Legal
Privacy Policy
Last updated: January 2026
1. Overview
ClerkNova, Inc. ("ClerkNova", "we", "us") provides an AI sales and support agent that connects to Shopify stores and works across website chat, WhatsApp, and phone. This Privacy Policy describes what information we process on behalf of merchants ("Merchants") and their end customers ("End Users"), how we use it, and the choices available to you.
2. Data we process
To operate the service, ClerkNova processes:
- Merchant account data — name, email, store URL, billing details, and login metadata.
- Store data from Shopify — products, collections, inventory, orders, policies, and configuration required to answer customer questions and complete sales.
- End User conversations — messages, voice call transcripts, phone numbers, WhatsApp identifiers, and any information a customer provides during a chat or call.
- Usage and diagnostics — logs, timestamps, latency, error events, and analytics used to run and improve the service.
3. How we use data
- To generate replies, product recommendations, checkout links, and return decisions on behalf of the Merchant.
- To connect and exchange messages with third-party channels such as Shopify, Meta / WhatsApp Business Platform, and voice telephony providers.
- To provide the Merchant with dashboards, analytics, and profit attribution for AI-driven conversations.
- To maintain security, prevent abuse, debug issues, and improve model quality (subject to the controls in Section 6).
4. Shopify data
When a Merchant installs ClerkNova, we access store data through the Shopify APIs under the scopes granted at install. We use this data solely to operate the service for that Merchant and do not sell it or share it with other Merchants. Uninstalling the app revokes our access; Merchant data is deleted per Section 8.
5. WhatsApp / Meta
ClerkNova exchanges messages through the WhatsApp Business Platform on behalf of the Merchant. Message content, phone numbers, and delivery metadata are processed subject to Meta's terms and are used only to deliver the conversation, produce analytics, and maintain audit logs.
6. AI processing and training
ClerkNova uses third-party large language model providers to generate responses. Prompts and responses are transmitted to those providers under contractual terms that prohibit training on Merchant or End User content. We do not use identifiable Merchant or End User content to train foundation models.
7. Sharing
We share data only with (a) subprocessors that host, transmit, or analyze it on our behalf, (b) the channels and platforms required to deliver a conversation (Shopify, Meta/WhatsApp, voice providers, and payment providers), and (c) authorities when required by law.
8. Retention and deletion
We retain conversation history and store data for as long as the Merchant maintains an active account, plus a limited period for backups and legal compliance. Merchants and End Users may request deletion by writing to [email protected]. We will delete or de-identify data within 30 days unless we are required to retain it.
9. Security
We use encryption in transit and at rest, least-privilege access controls, and audit logging. No system is perfectly secure; we work continuously to protect Merchant and End User information.
10. Your rights
Depending on your jurisdiction, you may have rights to access, correct, export, or delete personal data. End Users should contact the Merchant they are transacting with in the first instance; Merchants can contact us at [email protected].
11. Changes
We may update this policy from time to time. Material changes will be announced by email or in-product notice.
12. Contact
Questions? Email [email protected].